How To Convert Customers With Cold Emails | Startup School
Y Combinator · 33 min · 2024
Recommended by 3 on Hacker News
It gives practical, early-stage outreach tactics for landing first sales without a big budget or an existing audience.
2013 Insider Summit | Matt Dixon
InsideView · 1h 8m · 2013
Recommended by 1 Hacker News commenter
This talk has Matt Dixon walking through the research behind the Challenger Sale approach, which teaches reps to lead customers with insight rather than just build rapport. Viewers get a practical, research-backed starting point for sales training, especially for complex B2B deals.
SalesCustomer serviceLeadership and mindset
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