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Position, Position, Position | How to position your SaaS | SaaS Positioning Explained |SaaStock 2018

SaaStock · 30 min · 2018

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This talk walks software founders through how to position a product so buyers quickly see why it is different and worth choosing. It pairs positioning with practical habits, such as interviewing recent buyers to learn what really drove their purchase decision, giving viewers a clear method for sharpening their own product story.

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